Student Case Study Program

The NGA Foundation student case study competition brings students from across the country to the NGA Show where they present solutions to an issue currently impacting the independent grocery industry.

The program allows student teams to interact with an independent grocer and ground their education with real-life experience. Participants move through three rounds of judging from food industry professionals. The winners and their schools receive a cash prize.

Each year an independent retailer is selected as the subject of the competition, providing a budget and relevant details to aid in the students’ presentation.

Any four-year institution, university, academic institution, or affiliate organization which currently provides teaching or research focused on the food industry may compile a team for competition. School teams may have no more than four undergraduate students present the solution at the competition. Other students may assist with the research or development phases.

Schools will submit their intent to compete in January prior to the competition. Schools must also submit a current list of program faculty and board members. This will be used to determine potential conflict of interest when filling the judge rosters.

NGAF considers funding, room availability, and staff capacity when admitting school teams into the competition schedule.

Launch Webinar - TBD

School Intent to Compete form Due - Dec. 1, 2026

Final Slide Decks & executive summary due - Jan. 15, 2027

Competition schedule shared - Jan. 18, 2027

Competition at the NGA Show - Jan. 31- Feb. 2, 2027

 

Student Case Competition Overview and Rule Handbook

 2025202520242023

Cal Poly

2027 Case Study Topic

Building Loyalty Beyond Transactions: Creating the Next Generation Customer Relationship

Featured Retail Partner

 

Case Study Background:

Big Y Foods is one of the largest independently owned supermarket chains in the Northeast, serving communities throughout Massachusetts and Connecticut. Founded in 1936 and still family-owned today, Big Y has built its reputation on exceptional customer service, community involvement, quality fresh foods, and a commitment to helping families live healthier, happier lives.

As competition for grocery shoppers intensifies, customers have more choices than ever when deciding where and how to shop. Traditional loyalty programs focused primarily on discounts and rewards points are becoming less effective as retailers seek new ways to create meaningful, long-term customer relationships…..

Read the full case study topic here!

Past Case Study Topics

See below topics from previous Student Case Study Competitions.
Year
Topic
Winning Team
2025   A Path to Sustainable SuccessArizona State University
2024   Maintaining a Competitive EdgeCornell University
2023   Employee Recruitment & Retention    Auburn
2022   Navigating Omnichannel Sales for Today and in the Future  Cal Poly, San Luis Obispo
2021   Remaining Competitive under Covid-19 Economic & Supply Chain Challenges
Cal Poly, San Luis Obispo
2020   Communicating SNAP Point of Sale Incentives
Western Michigan University
2019   Hiring and retaining millennials or multicultural associates 
Saint Joe’s University
2018   Inspiring healthy living among employees and shoppers
Saint Joe’s University
2017   How to attract millennial consumers 
Saint Joe’s University & Western Michigan University
2016   What is a successful e-commerce model for a 4-store independent?
Saint Joe’s University
2015   What will be the next generation of retail circulars? Western Michigan University
2014   Address the challenges and opportunities “Local” offers independent grocersArizona State University
2013   Growing Market Share in a Mature Industry and Increasingly Competitive EnvironmentSaint Joe’s University

Thank you to some of our previous Retail Partners