Frequently Asked Questions
Who should attend?
This Summit is for grocery professionals responsible for store operations, merchandising, and profitability in fresh categories like produce, deli, bakery, meat, and foodservice. Past attendees include Owners, Store Directors, Department Managers, Directors of Operations, Marketing, Merchandising, and Procurement.
Why should I attend?
You’ll gain fresh insights from expert speakers, take part in interactive store experiences, and walk away with actionable strategies to grow your business. This is a focused opportunity to sharpen your approach to fresh operations and connect with peers facing similar challenges.
Can my team attend together?
Yes! Sending multiple team members is encouraged. Many companies bring cross-functional teams—produce, deli, marketing, and operations leaders—to maximize value and drive change across the store.
How is this different from the NGA Show?
The Fresh Summit is smaller and more specialized. It offers a focused, hands-on environment for learning and sharing best practices in fresh merchandising and operations, without the distractions of a large expo hall.
What should I wear?
Business casual attire is recommended. Comfortable shoes are a must for in-store experiences and walking tours.
Where is the event being held?
The Fresh Summit will take place at The Westin St. Louis. Hotel block information will be shared soon.
What’s included with registration?
Expert Insights: Hear from leaders shaping the future of fresh.
Exclusive Content: Access new strategies to enhance store performance.
Meaningful Networking: Build connections with independent grocers and suppliers.
How much does it cost?
| Registration Deadline | Retailer/Wholesaler Member | Associate Member | Non-Member Retailer/Wholesaler | Non-Member Supplier |
|---|---|---|---|---|
| Ends 6/1/25 | $695 | $895 | $795 | $1,095 |
| Up to Onsite | $795 | $995 | $895 | $1,295 |
