To facilitate this past season of giving food to those in need, Big Y converted its Sack Hunger campaign from a $10 bag of groceries to a streamlined $5 donation to the five food banks within its marketing area. These regional food banks support local soup kitchens, food pantries, senior food programs, children’s programs and more for the 2,100-member agencies they serve every day.
During last November and December, Big Y customers and employees contributed almost $300,000 to help their friends and neighbors in their communities. In order to expand their support, Big Y matched this contribution, bringing the total up to $600,000 or 2.4 million meals.
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