Community Involvement Is ‘Secret Sauce’ For Piggly Wiggly Midwest

April 27, 2023

Headquartered in Sheboygan, Wisconsin, Piggly Wiggly Midwest has been a regional institution since 1911. Founded as the Schultz Brothers Co. by brothers Herman, Arthur and Oscar Schultz, the company was a wholesale dealer dedicated to serving independent grocers. 

In 1949, the brothers began operating Piggly Wiggly corporate retail stores, according to Mark McGowan, SVP of retail for C&S Wholesale Grocers LLC.

By 1962, the company’s name had been changed to Schultz Sav-O Stores Inc., following Schultz Brothers Co.’s purchase of Sav-O Corp., which was a trading stamp company. Schultz Sav-o Stores went public that same year. It operated as a corporate entity for Piggly Wiggly for 20 years, McGowan explained. 

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