Fareway Meat & Grocery donated $288,869.96 to the Marine Toys for Tots Foundation through customer round-up purchases between Nov. 24-Dec. 24. This year’s total reflects an increase of more than $13,000 compared to last year’s campaign.
The annual toy drive also collected 20,381 new toys across participating Fareway locations. The collection effort was supported by KCCI 8 News, whose newscasts featured live reports and promotions from several Fareway stores throughout the campaign. The toys will be distributed to children across Iowa.
“Our customers continue to inspire us with their kindness and willingness to give,” said Jeff Stearns, SVP of marketing and advertising at Fareway.
Click here to learn more from The Shelby Report.