N.G.A. Special Programs
2008 Creative Choice Award Contest Winners
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2008 Creative Choice Best of Show Finalists

Advertising
Best of Show Finalists
 

Stop Underage Drinking Community Efforts
Independent Members of
Associated Food Stores
Submitted by Associated Food Stores 

Making Strides Against Cancer “Laura” Campaign
Price Chopper Supermarkets

Cow Pies
Independent Members of Associated Food Stores
Submitted by Associated Food Stores 

TV and Poster Campaign
No Frills Supermarkets
Submitted by SKAR Advertising

Online Shopping
Coborn’s

Northampton World Class Market Grand Re-Opening
Big Y World Class Markets


Merchandising
Best of Show Finalists
 

Taste of the Mediterranean
West Seattle Thriftway
Submitted by Northwest Grocers

Diamond Earring/Northwest Cherry Giveaway
Harp’s Food Stores, Inc. 

Sizzlin’ Salmon Showdown Promotion
D&W Fresh Market
Submitted by Spartan Stores, Inc. 

Kaleida-Scoop Ice Cream Shop
Durham Marketplace

Foods From Around the World
Harmon City, Inc. 

Kids Week
Mackenthun’s Fine Foods
Submitted by
SUPERVALU – Northern Region
2008 Creative Choice Awards Winners
Advertising
Merchandising
Best Connections through Technology

Online Shopping
Coborn’s
Best Print Ad 

”Lima Bean Ad” and “Be Pickier Ad”
No Frills Supermarkets
Submitted by SKAR Advertising

Best Item/Price Newspapers Ad 

Pick of the Crop
Super Saver
Submitted by Snitily Car 

Best Pre-Printed Insert Ad

Got Milk?
Trading Company Stores
Submitted by
Quinn Group Advertising & Marketing

Best Grand Opening Event Ad 

Northampton World Class Market Grand Re-Opening
Big Y World Class Markets  
Best Special Event Ad

Want Our 2 Cents
Wakefern Food Corporation

Best  Non-Price or Consumer Value Print Ad
Co-Winners 

BigY2Go – 11/8/2007-Present
Big Y World Class Markets

Shelton’s Ol’ Tuffy Billboard
Shelton’s
Submitted by
Associated Wholesale Grocers, Oklahoma City 

Best Radio Commercial 

Friday the 13th
Newport Avenue Market
Submitted by Every Idea 

Best Television Commercial 
Co-Winners 

No Frills Supermarkets Television Spots
No Frills Supermarkets
Submitted by SKAR Advertising 

Pit Stop
Russ's Market
Submitted by Snitly Carr

Best Public Service Campaign 
Co-Winners

Stop Underage Drinking Community Efforts
Independent Members of Associated Food Stores
Submitted by Associated Food Stores

Making Strides Against Breast Cancer “Laura” Campaign
Price Chopper Supermarkets
Best Private Label Ad
Co-Winners

Cow Pies
Independent Members
of Associated Food Stores
Submitted by Associated Food Stores


Central Market Cooking Magazine Spread
Price Chopper Supermarkets

Best Advertising Campaign
Co-Winners

TV and Poster Campaign
No Frills Supermarkets
Submitted by SKAR Advertising 

Crab Perfection
Andronico's Market
Submitted by DW Green Company 

Best Frequent Shopper or Target Marketing Campaign

The Big Deal
PW Markets
Submitted by DW Green Company


Advertising - Honorable Mention
“Support Our Local Food Shelf”
Best Public Service Campaign
Coborn’s

“Harps Signature of Quality”
Best Private Label Ad
Harps Food Stores, Inc. 

“‘Clearly Organic Introduction”
Best Private Label Ad
Jumbo Foods
Submitted by
Associated Wholesale Grocers, Oklahoma City 

“Thriftway Taste of the Mediterranean Promotion”
Best Advertising Campaign
Thriftway Grocers – Northwest Grocers
Submitted by Harsha Productions 

“Country Mart Community Cash Program”
Best Non-Price or Consumer Value Print Ad
Country Mart – Gerard
Submitted by Associated Wholesale Grocers 

“Did You Know”
Best Non-Price or Consumer Value Print Ad
Ken’s New Markets
Submitted by SUPERVALU, Central Region 

“Superbowl – Roman Numerals”
Best Radio CommercialSentry Foods
Submitted by SUPERVALU, Midwest Region 

“This is Your Hometown, This is Your Store”
Best Television Commercial
Super S Foods 

“Live Right with Shop Rite”
Best Television Commercial
Wakefern Food Corporation

“Russ in Alaska”
Best Connections through Technology
Haggen Food & Pharmacy

“FOODCITY.TV”
Best Connections through Technology
KVAT Food Stores 

“Got Hormones? – Western Family Milk Campaign”
Best Print Ad
Independent Members of Associated Food Stores
Submitted by Associated Food Stores 

“Hawaiian Seafood”
Best Print Ad
Haggan Food & Pharmacy 

“Coborn’s 86th Anniversary Sale”
Best Item/Price Newspaper Ad
Coborn’s

“20% Off all Earth Fare Bulk Food”
Best Item/Price Newspaper Ad
Earth Fare Stores
Submitted by DW Green Company

“Great Beginnings”
Best Pre-Printed Insert Ad
Miss Cordelia’s
Submitted by Associated Wholesale Grocers, Inc.

“Kingsport Grand Opening”
Best Grand Opening Event
K-VA-T Food Stores (Food City)
Best Grand Opening, Continuity Campaign, Theme, or Special Event
Co-Winners

Day of the American Cowboy
Hen House Markets
Submitted by Associated Wholesale Grocers, Inc. 

Taste of the Mediterranean
West Seattle Thriftway
Submitted by Northwest Grocers

Best GM/HBC

 Aisle and Category Re-Invention
Unified Grocers
Best Fresh Foods
Co-Winners

Diamond Earring/Northwest Cherry Giveaway
Harp’s Food Stores, Inc.

Sizzlin’ Salmon Showdown Promotion
D&W Fresh Market
Submitted by Spartan Stores, Inc.

Best Single Manufacturer Event 

Ozarka Falls
Harp’s Food Stores, Inc.
Best Outside the Store Event
Co-Winners 

2-Day Circus Sale – Produce Truckload Sale
Nash Finch Company 

Kaleida-Scoop Ice Cream Shop
Durham Marketplace
Best Private Label Event 

75th Anniversary Pantry Patrol
Price Chopper Supermarkets

Best Charitable Cause Event 

Life is a Bowl of Cherries – Cherry Festival
Economart
Submitted by JK Foods, Inc.

Best Specialty/Ethnic Event 

Foods from Around the World
Harmon City, Inc.
Best Sports Merchandising

Football Fever
Nash Finch Company 
Best Generational Marketing
Co-Winners 

Kids Week
Mackenthun’s Fine Foods
Submitted by SUPERVALU Northern Region 

Kids Magnet
Coborn’s
 
Merchandising - Honorable Mention
“Holiday Open House Events”
Independent Members of Associated Food Stores
Submitted by Associated Food Stores 

“Reusable Bag”
Coborn’s 

“The Deadliest Catch”
Hen House Markets
Submitted by Associated Wholesale Grocers, Inc. 

“Ranchers Legend Chuck Wagon Days”
Niemann Foods Inc. 

“Ready, Chef, Go”
Granite Falls Red Apple Market
Submitted by Unified Grocers 

“Power of Pink”
Marketplace Food & Drug
Submitted by SUPERVALU – Northern Region

Red and Blue rule - bottom flat

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